{"id":3270,"date":"2019-09-10T09:22:15","date_gmt":"2019-09-10T09:22:15","guid":{"rendered":"https:\/\/www.sunmedia.co.id\/?page_id=3270"},"modified":"2021-10-27T12:21:54","modified_gmt":"2021-10-27T05:21:54","slug":"rm-apong-study-case","status":"publish","type":"page","link":"https:\/\/sunmedia.co.id\/en\/rm-apong-study-case\/","title":{"rendered":"RM APONG – Study Case"},"content":{"rendered":"

[vc_section full_width=”stretch_row” full_height=”yes” css=”.vc_custom_1558335567994{margin-top: -40px !important;background-image: url(https:\/\/www.sunmedia.co.id\/wp-content\/uploads\/2019\/05\/Slider-Apong-1.jpg?id=2202) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_row][vc_column width=”1\/2″][vc_single_image image=”2206″ img_size=”full”][\/vc_column][vc_column width=”1\/2″][vc_empty_space][vc_custom_heading text=”RM Seafood Apong
\nType : Social Media & Food Blogger” font_container=”tag:h2|text_align:left|color:%23333333″ google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:700%20bold%20regular%3A700%3Anormal”][vc_row_inner][vc_column_inner width=”1\/3″][vc_single_image image=”2210″ img_size=”100×100″ add_caption=”yes” alignment=”center”][vc_custom_heading text=”Reach” font_container=”tag:h5|text_align:center” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:400%20regular%3A400%3Anormal”][\/vc_column_inner][vc_column_inner width=”1\/3″][vc_single_image image=”2441″ img_size=”100×100″ add_caption=”yes” alignment=”center”][vc_custom_heading text=”CTR” font_container=”tag:h5|text_align:center” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:400%20regular%3A400%3Anormal”][\/vc_column_inner][vc_column_inner width=”1\/3″][vc_single_image image=”2211″ img_size=”100×100″ add_caption=”yes” alignment=”center”][vc_custom_heading text=”Booking” font_container=”tag:h5|text_align:center” google_fonts=”font_family:Roboto%3A100%2C100italic%2C300%2C300italic%2Cregular%2Citalic%2C500%2C500italic%2C700%2C700italic%2C900%2C900italic|font_style:400%20regular%3A400%3Anormal”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column width=”2\/3″][vc_custom_heading text=”The Challenge” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_column_text]RM Seafood Apong, one of the leading restaurants in Makassar, Sulawesi, is now present in Bali. The culinary business, especially seafood, is a promising business field in Bali. The proliferation of seafood restaurant business on the island of the gods becomes a challenge for RM Seafood Apong to develop its business.<\/p>\n

Moreover, the business climate in Bali is very good, supported by a wide market share of local communities and international tourists. Carrying the concept of a typical Bugis seafood, RM Seafood Apong offers a different taste from other seafood restaurants.<\/p>\n

Then how do we, Sun Media, deliver the sale value owned by RM Seafood Apong to the target market? And how do we help RM Seafood Apong deal with competitors?[\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”2220″ img_size=”full”][\/vc_column][\/vc_row][\/vc_section][vc_section full_width=”stretch_row” css=”.vc_custom_1557447005373{background-color: #f5f5f5 !important;}”][vc_row][vc_column width=”1\/3″][vc_single_image image=”2218″ img_size=”400×400″ alignment=”right”][\/vc_column][vc_column width=”2\/3″][vc_custom_heading text=”The Solution” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_column_text]The first thing we did was to increase the visibility of RM Seafood Apong through a digital platform.<\/p>\n

In this way, RM Seafood Apong’s brand awareness has increased, which has an impact on increasing RM Seafood Apong’s reputation in capturing target markets.<\/p>\n

We build a customer journey to convey every value that is owned by RM Seafood Apong.[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column width=”2\/3″][vc_custom_heading text=”The Activity” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:700%20bold%20regular%3A700%3Anormal”][vc_column_text]Start with social media as a media to deliver every value that is owned by RM Seafood Apong.<\/p>\n

From creating an interesting content to the delivery of promos to increase brand awareness and audience engagement towards their restaurant.<\/p>\n

Not only using social media, we also use several food bloggers that are in line with RM Seafood Apong’s target market.[\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”2221″ img_size=”600×400″][\/vc_column][\/vc_row][\/vc_section][vc_row full_width=”stretch_row_content_no_spaces” css=”.vc_custom_1558335894355{margin-bottom: -80px !important;padding-top: 50px !important;padding-bottom: 100px !important;background-image: url(https:\/\/www.sunmedia.co.id\/wp-content\/uploads\/2019\/04\/book_opp1.jpg?id=1510) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_column]

Please Contact Us<\/span>
<\/span>

Make potential customers find you through an easy way<\/span><\/span><\/h4> <\/span> <\/div><\/div>[vc_empty_space height=”2em”][vc_row_inner css=”.vc_custom_1555968345283{margin-bottom: -20px !important;}”][vc_column_inner width=”1\/4″][\/vc_column_inner][vc_column_inner width=”1\/4″][ucaddon_uc_white_icon_button text=”VIA Form” icon=”fa fa-book” link=”https:\/\/www.sunmedia.co.id\/form-penawaran\/” button_color=”#fcc013″ uc_fonts_data=”JTdCJTdE”][\/vc_column_inner][vc_column_inner width=”1\/4″][ucaddon_uc_white_icon_button text=”Whatsapp” icon=”fa fa-whatsapp” link=”http:\/\/bit.ly\/2Vl0EsH” button_color=”#31a419″ uc_fonts_data=”JTdCJTdE”][\/vc_column_inner][vc_column_inner width=”1\/4″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

[vc_section full_width=”stretch_row” full_height=”yes” css=”.vc_custom_1558335567994{margin-top: -40px !important;background-image: url(https:\/\/www.sunmedia.co.id\/wp-content\/uploads\/2019\/05\/Slider-Apong-1.jpg?id=2202) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}”][vc_row][vc_column width=”1\/2″][vc_single_image image=”2206″ img_size=”full”][\/vc_column][vc_column width=”1\/2″][vc_empty_space][vc_custom_heading text=”RM Seafood<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"yst_prominent_words":[],"_links":{"self":[{"href":"https:\/\/sunmedia.co.id\/wp-json\/wp\/v2\/pages\/3270"}],"collection":[{"href":"https:\/\/sunmedia.co.id\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sunmedia.co.id\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sunmedia.co.id\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sunmedia.co.id\/wp-json\/wp\/v2\/comments?post=3270"}],"version-history":[{"count":2,"href":"https:\/\/sunmedia.co.id\/wp-json\/wp\/v2\/pages\/3270\/revisions"}],"predecessor-version":[{"id":5762,"href":"https:\/\/sunmedia.co.id\/wp-json\/wp\/v2\/pages\/3270\/revisions\/5762"}],"wp:attachment":[{"href":"https:\/\/sunmedia.co.id\/wp-json\/wp\/v2\/media?parent=3270"}],"wp:term":[{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/sunmedia.co.id\/wp-json\/wp\/v2\/yst_prominent_words?post=3270"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}